TAKELEAP Partners with IKEA for VR Shopping Pop-Ups in Middle East

Published by , November 27, 2017 1:57 pm

(TahawulTech) TAKELEAP, a Dubai-based technology agency specialising in artificial intelligence, augmented reality (AR) and virtual reality (VR), has partnered with IKEA to develop a VR shopping POPUP concept throughout the Middle East. The VR shopping pop-ups have taken place in malls within five cities across three countries, including Jordan, Kuwait and Morocco.
Visitors to the pop-ups can create their own virtual living room by placing IKEA products in the scene using VR technologies to facilitate the home furnishing experience.

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