Pay-TV Broadcaster launches Sky VR Studio

Published by , March 20, 2016 11:29 pm

(TechCrunch) Europe’s pay-TV broadcaster Sky, a — a long-time European investor in virtual reality startup Jaunt — has positioned itself as a more direct content player in the VR world. It has now launched Sky VR Studio, a production unit dedicated to creating immersive video content specifically for VR devices and platforms, starting first with sports content and then tackling entertainment and news, too.
For now, all the content that Sky will be making in VR will be free, although offering free now could be laying the groundwork for charging in the future: The company’s TV services are based around a paid subscription, and Sky Go, its online and mobile service, comes as a freebie for existing TV subscribers, or you pay if you are not.

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