Brits Prefer Smartphones for AR-Based Shopping Support

Published by , June 25, 2018 2:26 pm

(Fiber2Fashion.com) A survey conducted by OnBuy indicated that over 71 per cent of Brits would select smartphones and 29 per cent would opt for a pair of smart glasses when using online shopping tools with augmented reality (AR) A recent research by Goldman Sachs showed that AR and virtual reality (VR) is predicted to grow into a £71 billion ($95 billion) market by 2025. OnBuy is a UK based innovative and rapidly growing online retail marketplace.
The report also found that about 78 per cent of shoppers in the UK would prefer to get assistance for basic tasks like figuring out the best box size for shipping items on their smartphones, while the remaining 22 per cent would opt for smart glasses to do the same.

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